1. Understanding - Establishing project goals and standards
2. Visioning - Thinking creatively about how we achieve goals
3. Engagement - Expanding the Vision to target audiences
4. Synergy Plan - Creating a Plan and Team that balances the Vision with resources
5. Review, Revisions, and Refinement - Analyzing the Plan and modifying where necessary
6. Production - Developing and delivering on time and on budget
7. Evaluation - Measuring results with goals and standards